ECN trading platform and technology provider Fortex Inc. has appointed Alice Christopherou as Head of Marketing and Regional Operations.
Christopherou will be responsible for managing the Cyprus-based group’s global marketing functions. His mission will focus on enhancing the company’s brand strategy, product marketing efforts, corporate communications, and digitally his marketing efforts.
Christoforou describes himself as a data-driven marketing executive with a passion for digital transformation and already has expertise in the FX industry. Most recently, he spent nearly 10 months as head of marketing at Spotware Systems, a technology provider for the e-commerce industry.
Christoforou has over 10 years of experience in the marketing field and most of his time is spent on SignatureCD. His five-year tenure as manager of marketing at the family-owned company impacted his Aris career between 2013 and his 2019.
Christofrou joined the team behind CySEC-regulated FX broker AAATrade in 2019 as a Marketing Executive.
Others include a residency of approximately 16 months at a CRM software startup he founded under the brand name Nutriapptech.
Christofrou joins us at a time of great demand for Fortex’s flagship MT5 Bridge OMX, the company’s primary gateway to MT5. This allows brokers using multi-asset platforms to connect to external liquidity providers. The B2B system is designed to instantly connect trading servers to banks and liquidity providers, and integrates with liquidity pools from leading institutions such as Advanced Markets.
Fortex is a leading provider of electronic communication network (ECN) trading platforms and technology solutions for forex traders and brokers. The company was founded in his 1997 and has positioned itself as a provider of a portfolio of brokerage solutions focused on operators offering the MetaTrader 5 platform as the successor to MT4 continues to gain popularity among industry players. has been established.
Fortex’s ECN trading platform is built on a unique technology stack that includes advanced algorithms, intelligent routing and real-time risk management tools. In addition, Fortex also offers various other trading solutions such as white label trading platforms, liquidity aggregation and risk management tools.